Leaping Bunny and cruelty-free cosmetics feature in the UK Daily Mail!
19/03/2012
Founder of Cruelty Free International, the BUAV, has featured in an article in the UK Daily Mail newspaper regarding cruelty-free cosmetics, along with a selection of our certified companies such as M&S, Liz Earle and Neal's Yard Remedies!
While some products carry labels claiming that their brand is ‘not tested on animals’ or is ‘against animal testing’, these are often confusing and do not guarantee that the product is actually free from animal testing. Only the Leaping Bunny can provide peace of mind. Products bearing the Leaping Bunny mark are certified ‘cruelty free’ under the internationally recognised Humane Cosmetics or Humane Household Products Standards.
Companies certified under the Humane Standards adopt a ‘fixed cut-off date’ after which the ingredients in their products are not tested on animals by the company or its suppliers. The companies are regularly audited by an independent party to authenticate their continued use of the Leaping Bunny. This robust process ensures that neither the product nor, crucially, its ingredients have been tested on animals since the company’s fixed cut-off date.
Finding non-animal tested products is now easier than ever. A range of personal care, cosmetic and household products carry the Leaping Bunny mark made by over 400 companies worldwide and over 120 companies in the UK.
There is absolutely no need to inflict suffering on animals for cosmetic, personal care and household products. By committing to use only products approved with the Leaping Bunny mark, consumers are helping to send a strong message to companies – that not testing on animals is best for business as well as ethics.
So next time you are out shopping, look for the Leaping Bunny!
Visit our dedicated website www.gocrueltyfree.org for a full list of all our approved cruelty-free companies.